Wednesday, February 15, 2012

Taking It Down a Notch

Subtraction. It can be a good thing. Less color. Less intensity. Fewer words. Fewer distractions. If you take things down a notch, original thoughts and real connections actually have a chance.

It's easy to scan bright, sharp-focus images and heavily punctuated, in-your-face text. You can understand them if you're five. You can understand them if you're driving by them at 80 miles an hour. It's nice to scan what sometimes seems like the whole world, and easily understand it. It feels safe and satisfying. It's entertaining, too.

But something subtle requires more of you. It requests that you move closer to it. It invites you to fill in what it is not telling you. It requires you to come up with the rest of the story, if you want to.

Maybe you don't want to. Maybe you just want to view or read or listen to something quiet, something subtle, so that you can remember there is more to the world than what you see when you're driving by at 80 miles an hour.



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